You would agree that web design is an art. But like every other form of art, it shouldn’t come as a surprise that a well-designed website can end up as an “Oh No! Never again would I be here again!”
This is most times because of a teensy mistake, and these errors are very common. Sometimes they are even not noticed by the pros, let alone beginners.
Hidden Features and Information:
There’s nothing as annoying as when a feature or piece of information that is supposed to be on a page but is nowhere to be found. This can cause the user to abandon your site irrespective of the good content that you have. Most of the features or information usually hidden are:
- What the company does
- Why you should patronize them
- Contact address, cell number, email address, and social media address.
I know you’re probably asking if it matters that these little details are missing. Yes, it does. And remember the value is in the details.
Poorly Placed Or Lack of Contact Info:
This is another common mistake that most web designs have. The best place to leave contact is at the side of the page or at the bottom, never at the top. The reason is that this could lead visitors away from your site. Also, the lack of contact addresses makes it impossible for a user to reach you, hence, they become frustrated and leave.
Too many Ads and Links:
Ads are not bad, not at all. But it becomes a problem when it shows up too often. The same applies to links and popups, especially if they have no back buttons. These hamper user experience as it slows down their devices by increasing bandwidth usage and making navigation frustrating.
Too much Content:
Websites need content to attract users, they all do. But these are basic mistakes many web designs have that hurts user experience when it comes to content. Yes, content is good, but too much is unhealthy
Too little Content:
We all get the idea that minimalism is the current trend in web design. This involves being over-cryptic and leaving so much to the imagination of our readers. Not every user has the patience to decipher you. Sometimes, you should try to give out as much important info as possible…
Poor quality content:
Have a grasp of your brand’s image and create web content that upholds that image. Don’t convey too many ideas but view your site in a holistic way. choosing one typeface, logo and theme is great and you should own it.
Unresponsive web design:
Most importantly, web design that is not mobile-friendly is a huge turnoff. Many web users are using their mobile devices today to surf the internet. This means you should design your website in such a way that it works seamlessly with mobile gadgets (responsiveness).
Whether you choose to redesign your website, or you’re on the verge of designing another, try to steer clear of these mistakes that could hurt your users’ experience.